Turn One Podcast Interview into Qualified Sales Leads
We sit down for one focused podcast interview. My team and I turn that into assets, run the campaigns, and bring you guaranteed qualified leads.
Authority Positioning
A professionally hosted interview, designed to position you as the thought leader in your sector
Multi-Channel Assets
Repurposed content you can deploy across LinkedIn, email and your website
Real Sales Conversations
Paid campaigns and outbound to generate actual sales conversations, not vanity metrics
Remember that not everyone will qualify to be on the podcast.
There are also limited slots per month.
Pick the level of impact you want below, and then book a call to see if you would qualify.
Essential – Test the Waters
Cost Per Lead
£2,249 per guaranteed qualified lead delivered
Guaranteed Leads
2 qualified conversations
Campaign Duration
7 days
Investment
£4,498
What's Included
Expert Interview
1 × professionally hosted interview with Jim James, recorded and produced to showcase your expertise
Content Assets
Multiple content pieces created from your interview, optimised for various channels and audiences
Managed Campaign
Lead generation campaign set up, monitored and managed entirely on your behalf
Ideal if you want to prove the model works for your offer and market, fast. This package lets you validate the concept with minimal risk whilst establishing your authority positioning.
Professional – Scale What Works
£1,375
Cost Per Lead
39% lower than Essential
4
Guaranteed Leads
Qualified sales conversations
14
Campaign Days
Extended duration
£5,498
Total Investment
Complete package price
Everything in Essential, Plus
Extended Campaign Duration
Double the time in market means significantly more reach and exposure to your ideal prospects
Advanced Testing Protocol
Additional testing of copy variations, hooks and audience segments to optimise performance
Enhanced ROI
You pay only £1,000 more than Essential, but receive double the leads at a substantially lower cost per acquisition
This is the natural starting point for most serious B2B marketers. The Professional tier delivers optimal balance between investment and results, making it the most popular choice amongst our clients.
Authority – Dominate Your Niche
~£750
Cost Per Lead
Approximately half the cost of Professional
10
Guaranteed Leads
Substantially more qualified conversations in your pipeline
21
Campaign Days
Comprehensive market penetration
£7,498
Total Investment
Maximum impact package for serious market leaders
Everything in Professional, Plus
Unrivaled Market Presence
Extended campaign testing multiple audience segments and diverse angles to cement your dominant authority positioning.
Maximized Data Insight
Comprehensive data collection for unparalleled insights, enabling future optimization and sustained market leadership.
Superior ROI
Achieve substantially more qualified conversations at approximately half the cost per lead of the Professional tier, establishing true market dominance.
This tier is for brands ready to establish themselves as undisputed market leaders. The Authority tier delivers maximum impact and efficiency, making it the ultimate choice for those seeking to plant their flag and dominate their niche.
Why the Cost per Lead Drops as You Scale
The more budget and time we have to work with, the more efficient the campaign becomes. As we gather data, refine targeting and test more creative angles, we can drive your cost per acquisition down whilst maintaining—or even improving—lead quality.
Initial Testing
At Essential level, we're validating messaging and audiences with limited data
Optimisation Phase
Professional tier allows us to identify what works and double down on winning combinations
Scale & Efficiency
Authority level leverages all learnings to deliver maximum efficiency and market penetration
Who This Is For
This is built specifically for B2B companies who understand the value of qualified conversations over vanity metrics. If one new client is worth more than the investment in the package, this model makes immediate commercial sense.
High-Value Products
You sell products or services with substantial contract values where each qualified conversation matters
Sales-Ready Leads
You need qualified sales conversations and pipeline growth, not just awareness or engagement metrics
Performance Focus
You want to leverage podcast content as a performance channel that drives revenue, not just a PR exercise
"If acquiring one new client generates more revenue than your investment in any of these packages, the ROI calculation becomes remarkably straightforward."
Which Package Is Right for You?
Essential
Start Up Option
Cost Per Lead: £2,249
Guaranteed Leads: 2
Campaign Duration: 7 days
Investment: £4,498
Perfect for startups and new offers testing the model with minimal risk
Professional
For Growth & Scale
Cost Per Lead: £1,375
Guaranteed Leads: 4
Campaign Duration: 14 days
Investment: £5,498
Ideal for established B2B companies ready to scale and optimize
Authority
For Market Dominance
Cost Per Lead: £750
Guaranteed Leads: 10
Campaign Duration: 21 days
Investment: £7,498
For market leaders seeking to dominate their niche and maximize ROI
you could be published
Authority package guests will be considered for inclusion in a published book. So far 3 volumes are in the market, each featuring 50 stories of entrepreneurs. These books are sold in books stores and online.